Now the nation''s leading producer of steel doors, Therma-Tru helped build the market for that product category. The effectiveness of that pioneering effort is reflected in the market share steel currently holds. For the past two decades company has focused its commitment to quality fiberglass and innovation on doors, the fastest-growing segment within the exterior door category. We were interested in differentiating ourselves from the rest of the market -- that''s the only way to be profitable in the long term recalling hiscompany''s motivation for pursuing fiberglass. Therma-Tru recruited a ream of engineers and assigned them the mission of developing a new product that would put perform both wood and steel. The team blended fiberglass and resins to invent a sheet-molding compound, as well as the tooling to transform those supplies into a door skin. After extensive laboratory and field testing, the fiberglass industry''s first door hit the market: the Fiber-Classic.

The Fiberglass Smooth-Star door line, the industry''s first door created from fiberglass to capture the smooth look of painted wood, has been awarded a U.S. Patent. Doors are strategically engineered for exceptional durability and appealing frontdoor aesthetics. SmoothStar doors can be painted to a high gloss with no distortions of the surface. Doors are available with embossed panels or three-dimensional raised panels and also in new 8-foot heights. Doors in Therma-Tru''s Classic-Craft line for interior use have a more wooden appearance owing to an innovation in the six-year-old product line. According to the company has developed raised paneling for its doors that provide higher fidelity and sharper detail. frontdoor The panels are layered over a polyurethane core that, according to Therma-Tru, insulates five times better than wood. Because f the product''s durability, which includes resistance to weather-related cracking, Therma-Tru is offering the doors with a lifetime warranty that far exceeds the typical five-year warranty that wooden doors have. This product makes all the sense in the world which sells these doors out of its showroom. frontdoor The doors are selling really well and we are making special orders for them.

Doors are priced less for Fiberglass than wood and only somewhat more than steel. But by climinating callbacks, fiberglass also provides the builder substantial savings in time and money. Over the long run, fiberglass is clearly the best value for the builder and his custom. As with steel doors a generation ago, Therma-Tru systems continues to drive the shift to doors. Nearly half of the respondents to. More than one in four (27%) voted Therma-Tru the No. I brand in the exterior and entry door category. Both ratings are well ahead of those for the nearest competition. Making doors frontdoor that last made us first. We''re proud of the fact that Therma-Tru has helped create the fiberglass frenzy, and we remain focused on continuing our long-standing tradition of providing the high-quality, innovative products our customers need. We intend to remain the brand leader in the residential door industry. Fewer Callbacks Drive Builders'' Choice of Therma-Tru. Why are more and more home builders switching from steel doors to Therma-Tru? A dramatic reduction in job-site callbacks to repair or replace dented or dinged doors sits squarely atop the list of reasons.

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